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I'm Drew Breunig and I obsess about technology, media, language, and culture. I live in New York, studied anthropology, and work in advertising technology.

These are reactions to things I feel are important.

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Posts tagged marketing
In Indiana, a group of 75 credit unions banded together to buy a radio spot emphasizing “policies that serve people on your street, not Wall Street.” Worthington National Bank in Fort Worth suddenly gained $10 million in new deposits after running billboards urging consumers to “Just Say No to Bailout Banks.” And Hancock Bank in Gulfport, Miss., posted signs outside its braches over the summer saying “Bailouts? No thanks.” (via NYTimes.com)
In Indiana, a group of 75 credit unions banded together to buy a radio spot emphasizing “policies that serve people on your street, not Wall Street.” Worthington National Bank in Fort Worth suddenly gained $10 million in new deposits after running billboards urging consumers to “Just Say No to Bailout Banks.” And Hancock Bank in Gulfport, Miss., posted signs outside its braches over the summer saying “Bailouts? No thanks.”

(via NYTimes.com)

katherinespiers: dailyhuff:inothernews: In a bit of scumbaggery, cereal maker Kellogg’s makes the outrageous claim that their cereals, including Cocoa Krispies - Cocoa fucking Krispies, yes - “helps support your child’s immunity.”  It’s true!  They’re putting that shit ON THEIR CEREAL BOXES! Critics say that Kellogg’s is trying to capitalize on current concerns over H1N1; society says “no fucking shit!” (Article via USA Today) Wow. Bad form, Kellogg’s.

katherinespiers:

dailyhuff:inothernews:

In a bit of scumbaggery, cereal maker Kellogg’s makes the outrageous claim that their cereals, including Cocoa Krispies - Cocoa fucking Krispies, yes - “helps support your child’s immunity.”  It’s true!  They’re putting that shit ON THEIR CEREAL BOXES!

Critics say that Kellogg’s is trying to capitalize on current concerns over H1N1; society says “no fucking shit!”

(Article via USA Today)

Wow. Bad form, Kellogg’s.

If you brand needs a glossary, you’re trying too hard. (at the W)

If you brand needs a glossary, you’re trying too hard. (at the W)