“ Like Mr. Bush, Mr. Obama has harnessed the Internet for persuasion, communication and self-directed organization. A Bush campaign secret weapon in 2004 was nearly 7.5 million email addresses of supporters, 1.5 million of them volunteers. Some volunteers ran “virtual precincts,” using the Web to register, persuade and organize family and friends around the country. Technology has opened even more possibilities for Mr. Obama today.”
Karl Rove. Barack’s Brilliant Ground Game - WSJ.com
