Yahoo Integrating Twitter, Twitter Getting Cash
Twitter has fallen backwards into the perfect revenue model for their current situation: selling access to their data.
Yahoo, Microsoft, and Google will keep them in the black and flush while they take their sweet time figuring out the right way to bring advertising to their network. The platform agnostic position they find themselves in is certainly sweet, especially as the internet is starting to fragment into big platform chunks.
Source: adage.com
