VW stamped the map on Euros with a route, showing how far you’ll go on the fuel bought with the given denomination.
They enlisted their dealers to help distribute the media, by stamping their daily cash deposits. Folks, it doesn’t get any cheaper or smarter than this. (Via Directdaily)
Source: directdaily.com
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matthewerosenberg liked this
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chrislin182 reblogged this from himmelsblog and added:
I guess how the heck do you measure impressions on this? Think probably the buzz is worth it. Great idea.
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alexbain liked this
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stephenhoang reblogged this from dbreunig
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himmelsblog reblogged this from dbreunig and added:
Amazing. Another example of...“social media” isn’t digital only.
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dbreunig posted this