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I'm Drew Breunig and I obsess about technology, media, language, and culture. I live in New York, studied anthropology, and work in advertising technology.

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Putting French instructions on shampoo bottles is a branding move, right?

11 notesShowHide

  1. hventer answered: Never thought much about it. I think it either creates the image of global reach or exposes laziness and greed.
  2. 21reasons answered: I actually practice my french on those bottles. Should this corporate thing fail, I can always become a shampoo girl in France.
  3. atreide answered: Depends if the shampoo bottle is for sale in France or in a country where french language has a trend value …
  4. andrewturnbull answered: It’s a legal requirement in Canada (likely cheaper to just design one bottle))
  5. menina-in-completa answered: I do not know =/
  6. ohbieberconda-hotmail-com answered: what?
  7. berezina answered: Some other products also. Unless they’re Canadian.
  8. matthew answered: Canadian law requires English/French bilingual labels, which is usually the reason for it on North American market packaging.
  9. gabriellakaren answered: I feel more, not :|
  10. samrijver answered: Unless it’s L’Oreal
  11. dbreunig posted this