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I'm Drew Breunig and I obsess about technology, media, language, and culture. I live in New York, studied anthropology, and work in advertising technology.

These are reactions to things I feel are important.

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Why Apple's use of the linen texture is wrong. 

joshuanguyen:

ben:

I’m glad Jake Marsh wrote this post. Now I don’t have to.

True.

My hypothesis: those that grew up using computers daily are beginning to tire of external metaphors. Most of these people have spent more time in file directories than with actual files1. Computer UIs are more familiar to us than linen. Adding metaphors complicates our usage as opposed to aiding it, like it does for people who didn’t grow up as digital natives.


  1. As the majority of PCs become laptops the desktop metaphor becomes particularly unhinged. 

(via joshuanguyen)

Source: ben