“ Boring, but that’s what’s selling Peeks. It’s a totally different type of user than the ones in the market for smartphones. It’s not the moms we thought we’d get, but we love it. And that’s the kind of smart, simple, thrifty customer that smartphones do not serve.”
Amol Sarva, Peek CEO.
Companies that develop cheap, durable, simple applications of what was once bleeding edge tech are the sharpest of the bunch.
Source: Business Insider