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I'm Drew Breunig and I obsess about technology, media, language, and culture. I live in New York, studied anthropology, and work in advertising technology.

These are reactions to things I feel are important.

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In a bit of meta-gold, Tweeting Too Hard collects the most notable self-important tweets for all to see. Observe: “4 eggs, ~2oz microplane’d parm reggiano, ground malabari pepper, 1/8t white truffle salt. good morning.” P.S. precisely measuring out your micro-sourced condiments and weighing your imported cheese kinda defeats the hedonism.

In a bit of meta-gold, Tweeting Too Hard collects the most notable self-important tweets for all to see. Observe: “4 eggs, ~2oz microplane’d parm reggiano, ground malabari pepper, 1/8t white truffle salt. good morning.”

P.S. precisely measuring out your micro-sourced condiments and weighing your imported cheese kinda defeats the hedonism.